MISSION & VISION

 

Aziz Benami’s future aspirations extend beyond expanding his company’s scope of activities, growing his business and representing Morocco in the way possible. He strives to leave a positive impact on his community and make a radical change in his society by addressing the pillar of his country’s growth: education. He wishes to make education accessible for all by devoting a significant portion of his time and income to help children living in rural areas and marginalized mountains to study and give them the right to dream and achieve their objectives as he did. Education is the key to building a promising future, and Aziz aspires to improve the lives of these children, provide glimmers of hope and bring rays of light to their dark path by giving effect to their right to education by simple gestures that can make a huge difference in their lives.

“Education has the power to make the world a better place. Children who go to school are able to secure a good quality of life for themselves and their families, hence positively impact their communities. I started climbing up from the bottom, and education is the rope I held. It helped me climb out of poverty and attain my goals. All you have to do is believe in your dreams, unleash the power within and work hard. Hard work always pays off. Just be yourself and never let anyone convince you that your dreams are unattainable.”